The brand is now based in Dublin, Ireland. Betfair merged with Paddy Power back in 2016 to become Paddy Power Betfair.
Betfair was the first betting company to sponsor a football team when they sponsored Fulham back around 2002-2003 and also went on to purchase many different media outlets over the years. Betfair was founded back in 2000 by Andrew Black and Edward Wray with it being a massive success since has grown into one of the biggest bookmakers in the world.
